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What you can integrate with your Cvent event

  • 1.  What you can integrate with your Cvent event

    Cvent Staff
    Posted 06-09-2021 11:52

    Hello and welcome back to our next Tip of the Week! Switching things up a bit this week and sharing some general insights that you may not be familiar with to add to your Cvent licensing.

    We have many integrations available, and we want to make sure you are aware of some of your options. If there is anything your systems can integrate with to streamline your event processes even more, we want to help you do so.

    Travel:

    • Concur Travel – Allow your registrants to book their travel through Concur. You can then retrieve their details in Cvent, report on their air requests, and control which invitees should have access to these travel bookings.
    • GDS – View PNRs in Cvent by retrieving them through your GDS. Once retrieved, you can view matched and unmatched registrants, take action to match or un-match registrants, import PNR data, and report on this data.
    • GetThere – Allow your registrants to make travel reservations at the end of the Cvent registration process in GetThere. Once it is completed in GetThere, the travel details are sent back to Cvent and can then be reported on.
    • Passkey – Similar to GetThere however for hotel bookings, allow your registrant to make hotel reservations at the end of the Cvent registration process in the Passkey room block. Once completed in Passkey, the details are sent back to Cvent.

    Marketing and Data:

    • Marketo – Capture and integrate the data that's important to you. See all of the information in the Cvent Developer Hub.
    • Google Analytics – Track the traffic to your event web page and learn how an invitee navigates through your website, how much time they spend on a page, and the pages that have the most traffic.
    • Salesforce App – Allow your internal teams, such as the sales team, to add attendees to your Cvent events directly from Salesforce.

    Custom:

    • API – Use this integration to push and pull data between Cvent and your system. Data can then be transferred between the two on a scheduled basis.
    • SSO (Single Sign On) – Secure access to Cvent by enabling SSO and sending users directly to Cvent without visiting the login page.

    As you can see, there are many integration opportunities, and those are not even all of them! If you are curious about any of the above, connect with your Cvent Account Team to learn more. For any technical information, check out the Cvent Developer Hub

    Questions for You:

    • If you currently have 1 or more integrations with Cvent, what is it and how has it improved your processes?
    • Is there an out-of-the-box integration you'd be interested in Cvent offering that currently isn't available?

    Let us know below! #CventTip


    #Flex-Creating/ManagingEvents
    #ExecutingStrategicMeetingsManagement

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    Danni Czark
    Senior Associate, Online Community Marketing
    Cvent
    ------------------------------


  • 2.  RE: What you can integrate with your Cvent event

    Posted 06-09-2021 12:23
    Hi,

    We are using the Eloqua Connector plugin, so all attendees per event are synced into Eloqua. We are using Eloqua as our contact database (1,7 million contacts) and that's where we do all the segmentation for marketing each event. And then we are of course using Eloqua for marketing automation. When the attendee has signed up for the event, it will be removed from the segment and will not receive any more marketing emails for that event. 

    // Elli

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    Elli Holm
    Technical product manager
    Bonnier News AB
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  • 3.  RE: What you can integrate with your Cvent event

    Posted 06-18-2021 19:01
    We do have a custom integration with our travel agency but I don't use it too much. As the only "texting" option is only the use of the app, it would be nice to have a texting feature integration.

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    Katie Dreifus
    Employee Experience Manager
    loanDepot
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  • 4.  RE: What you can integrate with your Cvent event

    Community MVP
    Posted 26 days ago
    Hi Danni, 

    We are using a custom API integration between our membership system, Falcon, and Cvent. It was crucial for us to put something that updates automatically daily in place as only members can register for our conferences. We're not fully there yet to kick information from Cvent back to Falcon, but it's working well the other way around. 

    As for a wish, I'd like to have the Webex integration expended so that we can track attendance duration in the Attendee Hub. Right now we just paste the Webex links in the backend, but it would be lovely to be able to use the conditional participation based on attendance duration for our non-cvent integrated sessions. 

    Best,

    ------------------------------
    Béline FALZON
    Conference Program Specialist II
    California Teachers Association
    ------------------------------



  • 5.  RE: What you can integrate with your Cvent event

    Community MVP
    Posted 26 days ago
    Our API populates the invitee list and address book from our membership database with name and source id. Source ID is the membership number.
    Members must be a member to register so they log into our website, then their name, email and membership number is pushed to the registration via a link that only members can see.

    ------------------------------
    Steven Schlossman
    Jack of all trades. Master of none.
    BMW Car Club of America
    ------------------------------



  • 6.  RE: What you can integrate with your Cvent event

    Community MVP
    Posted 24 days ago
    I would really like to see a true HubSpot integration (like Marketo) rather than having a custom integration with API. I would also like the ability for us to set it up rather than needing the Cvent programmers to code for us. Is that a future possibility? :)

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    Lori Wildman
    Senior Marketing Manager
    DuCharme, McMillen & Associates, Inc.
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  • 7.  RE: What you can integrate with your Cvent event

    Cvent Staff
    Posted 23 days ago
    Thanks everyone for your insights and feedback! It's always interesting to see how uniquely you may be using the Cvent platform and which integrations are being utilized.

    @Lori Wildman - I haven't heard of an update on the product roadmap there, but I definitely understand the need for that. I didn't see any existing idea with similar feedback, so I'd encourage you to be the first one to submit that as an idea and then other users can upvote to agree with you. Once you submit the idea, feel free to share the link back on this thread so anyone who comes across this can upvote it, as well. :) 

    Best,

    Danni​​

    ------------------------------
    Danni Czark
    Senior Associate, Online Community Marketing
    Cvent
    ------------------------------



  • 8.  RE: What you can integrate with your Cvent event

    Posted 13 days ago
    Here is the link to Lori`s idea input https://community.cvent.com/ideas/viewidea?IdeationKey=adf94e37-76bd-4871-911a-e09e35438314#ItemCommentPanel

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    Robert Gassmayr
    KavoKerr
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  • 9.  RE: What you can integrate with your Cvent event

    Posted 21 days ago
    We're relatively new to the Cvent platform (joined within the last year) and have not yet integrated with either our CRM (Salesforce) or MAP (Pardot), but it seemed, based on my recollection of a demo of the integrations, that there isn't a full Pardot integration.

    If I remember correctly, there is an integration of sorts via Tibco's "Scribe" platform, but that's something we need the assistance of the Cvent team to configure rather than a "true integration". 

    So, assuming my memory is correct there, a "true integration" with Pardot would be useful.

    Also, we have a digital asset management platform, WebDAM. It would be useful to be able to integrate with that platform to more easily pull imagery into Cvent.