Thanks for the tips Belinda!
I haven't used this tip yet in Cvent but I use it for an in-house database and think it would translate really well to some Cvent users. This is mostly used for sending out emails that you want the reader to feel like you are sending an email to them personally and not just a mass mail out:
In our contact database, we have a custom field called "Personal greeting" where we write in something like "I hope all is well in Chicago and you are enjoying some warmer weather!" or "Howdy y'all! Hope the Texas heat isn't getting to you this week..." - We use other contact fields to pull a group of people (State, city, position in company, Type of company etc) and then update the "Personal Greeting" field for everyone in that group using a mass edit option.
When we are sending emails that need that personal touch, we can start is with:
Hi
{[C-FIRST NAME]}
{[C-PERSONAL GREETING]}
Regular email text....
You can easily export contacts, bulk upload the greeting (winter/summer themed etc) and re upload them. For press emails especially, this has been a game changer for the amount of responses we get.
Again, I don't use this trick in Cvent just yet but there's no reason the idea couldn't translate. ------------------------------
Sharna Pascolo
Program Director
Texas Society of Architects
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Original Message:
Sent: 05-13-2020 10:07
From: Bianca Cruz
Subject: Tip of the Week #6: Data Tags for Event Changes
Hi, everyone!
It's time for another edition of Tip of the Week, and this time we're discussing all the best data tags to leverage – especially when thinking about event changes. In the past few months, almost every planner has had to go through the process of cancelling or postponing their events, which requires a lot of edits to email communications and registration sites. This is where data tags become essential players in easing the process. Data tags are associated with your event information already inputted within Cvent, which allows these tags to pull these details directly into your emails and registration sites. In other words, no need to re-type your entire event name in every email – instead, just use the data tag {[E-TITLE]} to automatically pull the title anywhere you need it! Keep reading for some of the best data tags to save your time and sanity.
The Basics: These are your essential tools and should be utilized with every event. With lengthy event or session names and time changes, these data tags will help to ensure you don't have to manually edit the 10 different communications you already have drafted.
- Title {[E-TITLE]}
- Event Start Time {[E-START TIME:TIME FORMAT]}
- Event End Time {[E-END TIME:TIME FORMAT]}
- Session Name {[SS-SESSION NAME]}
- Session Start Date {[SS-START DATE:DATE FORMAT]}
- Session Start Time {[SS-START TIME:TIME FORMAT]}
- Add to Calendar {[E-CALENDAR URL]}
Modifications: These data tags are key for any external facing communications. More than just saving time not having to retype titles or times, these data tags are critical in pulling attendee specific information for all emails.
- My Agenda {[C-MY AGENDA:ST,CF,SC]}
- Contact Confirmation Number {[C-CONFIRMATION-NUM]}
- Modify Registration URL {[E-MODIFY REG URL]}
Travel: Does your event require attendees to travel? These data tags will ease the attendee experience, providing them their travel and accommodation information right in one place. This is especially helpful with cancelled or postponed events, so attendees can make the process of rebooking flights and hotels just a little more seamless.
- Hotel Confirmation Number {[C-HOTEL CONFIRM:LAST]}
- Hotel Reservation Details – Primary {[C-PRIMARY REGISTRANT HOTEL DETAILS]}
- Air Actuals – Primary {[C-PRIMARY REGISTRANT AIR ACTUALS]}
General Tips & Tricks:
- Can't keep all these data tags straight in your head? Don't worry! As you build out your event site or emails, you can select the info icon next to each data tag for a brief description.
- Do you find yourself using the same data tags over and over again? You can favorite your most used data tags for easy access, no need to remember all those specific names.
Do you have your own data tag tips and tricks? Or ways you've used the above? Maybe you've used custom data tags – we want to hear it all!
If you found this tip helpful, be sure to hit "Recommend" so others can learn too!
#CventTip
#Event(Flex)
#Flex-Creating/ManagingEvents
#Classic-Creating/ManagingEvents
#Flex-Creating/ManagingEvents
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Bianca Cruz
Meetings & Events Coordinator, Cvent
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