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What you can integrate with your Cvent event

  • 1.  What you can integrate with your Cvent event

    Cvent Staff
    Posted 3 days ago

    Hello and welcome back to our next Tip of the Week! Switching things up a bit this week and sharing some general insights that you may not be familiar with to add to your Cvent licensing.

    We have many integrations available, and we want to make sure you are aware of some of your options. If there is anything your systems can integrate with to streamline your event processes even more, we want to help you do so.


    • Concur Travel – Allow your registrants to book their travel through Concur. You can then retrieve their details in Cvent, report on their air requests, and control which invitees should have access to these travel bookings.
    • GDS – View PNRs in Cvent by retrieving them through your GDS. Once retrieved, you can view matched and unmatched registrants, take action to match or un-match registrants, import PNR data, and report on this data.
    • GetThere – Allow your registrants to make travel reservations at the end of the Cvent registration process in GetThere. Once it is completed in GetThere, the travel details are sent back to Cvent and can then be reported on.
    • Passkey – Similar to GetThere however for hotel bookings, allow your registrant to make hotel reservations at the end of the Cvent registration process in the Passkey room block. Once completed in Passkey, the details are sent back to Cvent.

    Marketing and Data:

    • Marketo – Capture and integrate the data that's important to you. See all of the information in the Cvent Developer Hub.
    • Google Analytics – Track the traffic to your event web page and learn how an invitee navigates through your website, how much time they spend on a page, and the pages that have the most traffic.
    • Salesforce App – Allow your internal teams, such as the sales team, to add attendees to your Cvent events directly from Salesforce.


    • API – Use this integration to push and pull data between Cvent and your system. Data can then be transferred between the two on a scheduled basis.
    • SSO (Single Sign On) – Secure access to Cvent by enabling SSO and sending users directly to Cvent without visiting the login page.

    As you can see, there are many integration opportunities, and those are not even all of them! If you are curious about any of the above, connect with your Cvent Account Team to learn more. For any technical information, check out the Cvent Developer Hub

    Questions for You:

    • If you currently have 1 or more integrations with Cvent, what is it and how has it improved your processes?
    • Is there an out-of-the-box integration you'd be interested in Cvent offering that currently isn't available?

    Let us know below! #CventTip


    Danni Czark
    Senior Associate, Online Community Marketing

  • 2.  RE: What you can integrate with your Cvent event

    Posted 3 days ago

    We are using the Eloqua Connector plugin, so all attendees per event are synced into Eloqua. We are using Eloqua as our contact database (1,7 million contacts) and that's where we do all the segmentation for marketing each event. And then we are of course using Eloqua for marketing automation. When the attendee has signed up for the event, it will be removed from the segment and will not receive any more marketing emails for that event. 

    // Elli

    Elli Holm
    Technical product manager
    Bonnier News AB