Happy mid-week all! Let's kickstart with our next edition of the Tip of the Week discussion!
At one point, we have all been Struggling to encourage innovation, productivity, and engagement through your virtual event program. Why not add a dopamine-inducing element, tried and tested by educators, scientists and trainers worldwide - tap into the principles of gamification
In the physical world, incentivizing attendees to attend conference sessions by rewarding points, promoting learning by engaging with content through play, or creating competitive scenarios to help facilitate better networking, are all irreplaceable live engagement strategies.
Nevertheless, virtual gamification also breaks up the monotony of staring at a screen and because it works on the principle of rewards and reinforcement, planners can get really creative or turn to sponsors to provide prizes.
Here are some creative gamification tips and ideas for you-
- Virtual escape rooms: Online escape rooms encourage individuals to work together so they are great for promoting teamwork and networking.
- Virtual scavenger hunt: At a physical event, a scavenger hunt can increase attendee engagement with exhibitor booths. It can work similarly at a virtual event. Create a list of items that attendees need to find on the virtual trade show floor or a list of keywords and 'bingo' phrases attendees can collect during the conference program.
- Polls: Polls can provide planners with valuable information. Encourage people to take the polls by rewarding points for each one taken. The more polls, the more points, and at the end of the event, the most points win
You can also Track participation with the event app or platform. This means you can track attendee behavior and gain greater insights into which elements of your event are the most successful.
Question for you:
- What kind of gamification activity do you often use in your Virtual event?
- Share your hack of how you keep your virtual event program engaged.
As always, feel free to drop in your suggestions in the comment section below! #CventTip
#EventApp-Building/managing#Flex-Creating/ManagingEvents#ManagingVirtualEvents------------------------------
Megha Jetley
Assistant Manager
Cvent Marketing Department
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