I want to start tracking where our attendees are spending the bulk of their time and when. Attendees are not required to sign up for sessions. The organizations in the past have done head counts for each session to gauge the popularity of sessions. This year we are instituting several new elements such as a learning lounge and a lounge area in our exhibit hall. I want to track the flow of traffic such as how many visited a particular area and how long did, they stay.
I would love to know what software or tracking you've used in the past and did it help you design better content and engagement.
#ReportingandInsights------------------------------
Dedra Benjamin
Meetings & Events Manager
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