Companywide Event Technology Adoption
Learning Center

Best Practices: Expanding Companywide with Cvent

Adopting a companywide event platform streamlines operations, enhances attendee experience, and strengthens brand image. It improves efficiency, reduces costs, and centralizes event data, leading to better insights. Consistent branding creates familiarity and trust, enhancing attendees' experience and loyalty.

Explore companywide event technology adoption resources

Getting started

Program Maturity Levels for Organization-Wide Technology Adoption
Deploying a Global SMM Program
Meetings Program Communications Plan
Cvent Platform Rollout Plan
Best Practices for Global Program Structure

Top three tips

1. Ensure a successful companywide rollout with clear objectives, a platform level system admin, and local admins reporting up for consistency.
2. Configure global admin settings by enabling additional languages and currencies, implementing privacy measures, visibility settings, and data obfuscation.
3. Determine how changes, updates, and processes will be communicated and put together a thorough training plan to utilize as you roll out in new areas of the company.

Additional resources

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Localizing Cvent for attendees

Which languages does Cvent support?
What languages does OnArrival support?
Setting Up a Multi-Language Event
Translate Contact Types, Custom Fields
Can I use other currencies with Cvent?
Changing an Event's Currency

Governance

Organizing Your List of Meeting Requests
Adding a New Meeting Request Form
Event Professionals and GDPR
Meetings Management
Setting Up Meeting Policies

Localizing Cvent for users

Profile Language, Date, & Currency
Understanding Your Locale
Language Management Cheat Sheet
Setting Up Currency Conversion Rates

Admin settings

Managing User Groups
Managing Event Users and User Roles
Access Portal Overview
Create an Access Portal or Public Website

Leveraging partners

Agency and Resource Allocations
Cvent Preferred Agency Partners

Customer stories

Merkle

“By implementing Cvent products as part of a wider event strategy, the marketing team was able to successfully scale Merkle’s event program to become a global multi-million-dollar opportunity generator.”

Jaclyn Sass, Director of Global Events and Marketing

See full customer story

Autodesk Global Sourcing

“I think the marketing organization really does understand that events are critical to the marketing ecosystem. We've been able to prove those numbers and we gained trust with all of our stakeholder communities.”

Gigi Gleason, Global Strategic Senior Manager