The event was built in Classic. Though I believe Flex also supports SOAP API integration, which is what we use to integration with Talkpoint.
I completely agree with you that the webinar registration should be just a registration page with least details. I'd suggest to explore building 2 pages + emails - below set up is in Classic, but you must be able to do it in Flex too:
1. Use "Identity Confirmation" as your home page, i.e. 1st page asking nvitee name/email contact fields;
2. Registration Confirmation page: launch your event regiistration first with a sentence "Details to login webinar will be available 24hrs before the event, please refer back". Then you can work with your webcast team to create event ID in the virtual platform, once the link to access is ready, you add this link to the Registration Confirmation page just before the event.
Emails: a) Auto Registration Confirmation emails + b) Webcast login reminder scheduled to send 1hr prior: only include verbiage to login to Cvent registration confirmation page on step 2 above.
We are in the process of moving onto Flex. I'd suggest you call Cvent Support hotline, ask them how to build a registration page and create a standalone link there.
Fees: this event didn't have any fees for attendees. My colleagues can follow up more on this.
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Vicky Huang
Senior Meeting Technology Advisor
Cvent
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Original Message:
Sent: 04-22-2020 12:10
From: Miranda Allen
Subject: Ask the Expert: Pivoting to virtual events during times of crisis!
Hi Vicky,
Was the event built in Flex? and if so, were any pages or "steps" eliminated? I need to pivot an upcoming event to virtual, but I get a lot of push-back about using a Flex event because there are so many pages to go through during the registration process for what is essentially a webinar. The ideal is a simple registration similar to Express, but the event that I'll be pivoting is already built in Flex.
I guess my question is, did you continue to use Flex to take the event virtual, and were there any complaints about the registration process being too long for a virtual event?
Additionally, were there any fees and were they dropped or kept the same?
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Miranda Allen
Event Operations Manager
MasterControl
Original Message:
Sent: 04-22-2020 11:57
From: Vicky Huang
Subject: Ask the Expert: Pivoting to virtual events during times of crisis!
Hi everyone,
My name is Vicky Huang and I am a Senior Meeting Technology Advisor. As we all know, a lot of events facing cancellation due to Coronavirus outbreak. Event planners are in urgent need to save their event budget and find virtual event solutions. I wanted to share my story about how my client hosted a successful Cvent-Talkpoint integrated registration website can secure your event by going virtual, and how it grew their attendee pool when we changed from in-person to webcast.
So, what happened? Our educational breakfast seminar was expecting 80+ top clients from the Finance industry to attend in person on 26 March 2020. Due to the Coronavirus outbreak, 2 weeks before the event date, the event host made a tough decision to cancel the venue, converting the event from in person to deliver via live stream. 88 invitees had already registered in Cvent for the in person event at this point.
Fortunately, this Cvent account already had in place an API integration between Cvent Event Cloud and Talkpoint webcasting system. This allowed the Events team to react immediately using the same platform – Cvent – on event marketing and attendee communications. Within the same day, the Cvent registration website was updated with content relevant to the webcast; an email notification was sent to the existing 88 registrants about the event format change to live stream. All the registrants needed to do was re-visit their personalized Cvent registration confirmation page and 1 click on the "Access Webcast" button to see the webcast live. The next day, the event host team blasted another invitation email from Eloqua to the no-response invitees, within a week, 300+ new registration for the webcast. 24 hours prior to the event, a webcast reminder with login instructions automatically went out from Cvent to 400+ registered. Eventually 200+ attended the event online, 3 times higher than initially planned turnout!
This is a strange time to be an event planner, and I am so excited to be able to answer any questions you might have on my story. Please post any questions you have below, and I will be online until 1pm!
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Vicky Huang
Senior Meeting Technology Advisor
Cvent
Original Message:
Sent: 04-15-2020 18:02
From: Jodi Meier
Subject: Ask the Expert: Pivoting to virtual events during times of crisis!
Hello Cvent Community!
Next week Wednesday, April 22, at Noon-1:00 ET, we'll be hosting a real-time Ask the Expert right here in the Community to answer your questions about using Cvent to move your events virtual.
Vicky Huang, who is a Senior Meeting Technology Advisor with over 8 years of Cvent experience, will be here in the Open Forum to answer your questions. Vicky recently worked with a client to move their educational breakfast seminar to a webcast and had the attendee list grow exponentially once it moved virtual. You can learn more about Vicky's event in her virtual events success story.
As questions arise other Cvent staff who have assisted moving events virtual may chime in with their relevant experiences as well.
Here's how it works:
This thread will reopen April 22, at Noon-1:00 ET, and you can reply with your questions. If you are not sure if you can make it live, please send your question for Vicky to communitymanager@cvent.com. I am happy to post it on your behalf in the community.
You can stay connect to this discussion by clicking the star at the top of this post to follow it. Following the discussion means you will get notified when the event is live and see the questions and answers (you can always unfollow it after.)
We look forward to reading your questions!
#Classic-Creating/ManagingEvents
#Flex-Creating/ManagingEvents
#Miscellaneous
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Jodi Meier
Online Community Manager
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