One of the challenges I recently faced was figuring out how to minimize reg paths.
I'm doing some work for a big nonprofit and they have a lot of attendee types. Think of it this way: 1 person could have 5 overlapping "reg types."
So I actually used a fair # of reg types, but we had to decide which was the most important reg type to apply to an attendee. Yes, he/she is a committee member, and a session chair, and a nonprofit member and also a speaker. The 80/20 rule was essential in overcoming the overly complex way that they categorized their audience.
I could have easily ended up with 12 reg paths, but I looked at pricing as the most important reg path criteria and built just 1 Admission Item with 4 reg paths aligning with 3 prices (non-member, member and 2 free reg paths for OEMs and Speakers respectively). Some were locked by email domain (OEM), some by invitation list (Speaker).
I think the most important thing to remember is to look at the big picture, use the 80/20 rule, use as few reg types as needed, and as few reg paths as possible.
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Brenda Ainsburg
Channel Program Manager
brenda.ainsburg@siemens.comSiemens Aktiengesellschaft
United States
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Original Message:
Sent: 09-01-2021 11:20
From: Danielle Czark
Subject: Registration Type Tips
Hello community users! For this edition of Tip of the Week, let's take some time to go over some of the incredible functions Registration Types can offer you for your event. Now, we know there are many, so I am going to highlight just a few that I find to be particularly helpful.
- Assign Registration Type via a registration link
- If you have not yet assigned Registration Types via the direct registration link, now is the time. This can avoid the Registration Type selection process for your invitees and instead assign them as soon as they hit your registration process. They can see the right questions, fields, pricing, and more without ever having to select their type. This is especially helpful if their Registration Type is more of an internal field. As an example, if you have different emails or channels for your members compared to your non-members, you could send the unique registration links to those separated channels.
- If you'd like to track your registration traffic to a more granular level, you can also create multiple versions of these registration links by appending a Reference ID to it. Think one for Facebook and one for emails.
- Assign Registration Type via custom logic
- Using custom logic to assign Registration Types is another great way to assign a type without having the invitee select it. Instead, you control what they are assigned based on specific requirements that you can set. The criteria is custom to you and can even sync with your internal systems via integrations (talk to your Cvent account team if that interests you!).
- You can use standard contact fields and custom contact fields to set your criteria for the custom logic. You can also choose if they are required to meet any of the criteria or all of the criteria in order to be assigned the Registration Type.
- Note a Registration Type as "Virtual" if you are hosting a hybrid event
- This is specific if you are hosting a hybrid event, however an extremely helpful step if so. When you note your event as "hybrid" within registration, you can set different capacities for virtual or in-person attendees. Therefore, it is also important to note your various Registration Types as virtual.
- Assign Advanced Rules to specific Registration Types
- If you've had the need to set rules for groups of people, and weren't sure how to do so, Advanced Rules is your answer. Now, there are rules and limits you can apply through Admission Items, however this method works when you do not necessarily need to control it at the admission item-level and need to only at the registration type-level.
- An example would be requiring a specific group to a minimum number of sessions.
- Customize Certificates for different Registration Types
- Are you awards credits or certificates of completion for your events? Do you have different information or even graphics to include on the certificates? Remember, you can create different certificates and assign Registration Types to them. The Cvent system is then smart enough to populate the correct certificate for the attendee when they download it from the email you send.
Question for You:
- What's your favorite use of Registration Types that you think others may not be familiar with?
Let us know your tips & tricks below! #CventTip
#Flex-Creating/ManagingEvents
#ManagingVirtualEvents
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Danni Czark
Senior Associate, Online Community Marketing
Cvent
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