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  • 1.  Abandoned registrations

    Posted 03-18-2022 16:42
    Edited by Kameron Kidd 01-18-2024 14:13
    Curious...
    I have a relatively small event registration going on.
    322 registered. 59 abandoned. That seems to be high. What is that? 28%?
    I send 3 abandoned emails. One after 1, 2 and 3 days.


    1 Payment
    27 Personal Information
    28 Registration Summary
    3 Sessions
    59 Grand Total

    Is that normal?

    Add:
    I did a little more reading.
    Cart Conversion Rate = ( Number of Completed Purchases / Number of Shopping Carts Opened) X 100
    Cart Abandonment Rate is 1 - the cart conversion rate
    Based on that formula my rate is 15.49%.

    Average rate is under 70%.
    Above is for online purchases which I suppose is different than registrations.


    #Miscellaneous

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    Steven Schlossman
    Jack of all trades. Master of none.
    BMW Car Club of America
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  • 2.  RE: Abandoned registrations

    Posted 03-21-2022 12:22
    I always worry when they stop at the Registration Summary page. I keep thinking that they think they are done and, for whatever reason, don't click on the Submit button.

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    Jayne Ferro
    Support Staff Specialist
    NYSUT
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  • 3.  RE: Abandoned registrations
    Best Answer

    Posted 03-21-2022 17:00
    I made the submit and next buttons bright green. :)

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    Steven Schlossman
    Jack of all trades. Master of none.
    BMW Car Club of America
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  • 4.  RE: Abandoned registrations

    Posted 03-22-2022 09:05
    That is a great idea! I am going to change the colors now. Thank you!

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    Jayne Ferro
    Support Staff Specialist
    NYSUT
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  • 5.  RE: Abandoned registrations

    Posted 03-22-2022 11:57
    I take no credit for it. I saw the suggestion in the forum. :)

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    Steven Schlossman
    Jack of all trades. Master of none.
    BMW Car Club of America
    ------------------------------



  • 6.  RE: Abandoned registrations

    Posted 03-22-2022 12:09
    But you took the time to share Steven. :)

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    Jayne Ferro
    Support Staff Specialist
    NYSUT
    ------------------------------