- How do you ensure people still attend the in-person portion and prove the value when you're offering a virtual option?
I think that attendees are looking forward to being back in-person, so that motivation will help spark their interest. But to "seal the deal", being transparent about health and safety protocols will be key for future events, as well as providing "in-person" only experiences such as networking, exhibitor halls, etc. For virtual, ensuring that attendees can still participate in the key sessions will at least help them feel like they are a part of the experience, albeit virtually.
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Bouran Qaddumi
National Field Trainer
Cajun Operating Company d/b/a Church's Chicken
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Original Message:
Sent: 11-16-2021 08:57
From: Megha Jetley
Subject: When hosting a hybrid event, how do you prove the value and ensure people attend the in-person portion when you're offering a virtual option?
Hello all, let's start the next Huddle of the Week discussion!
The value of face-to-face interaction is making its way back into the event industry while virtual continues to be a necessary part of your event program. Today it's more important than ever to prove the value of content and have people attend the in-person portion of your event, when you are also offering a virtual option, by offering special networking opportunities, educational sessions, and gathering attendee insights.
Hosting a virtual event requires the same care and attention as an in-person event. In both cases, you need to craft an event strategy to effectively promote the event, engage your attendees, create memorable moments for attendees, and prove event success.
With that in mind:
- How do you ensure people still attend the in-person portion and prove the value when you're offering a virtual option?
Let us know your thoughts and expectations below! #HuddleoftheWeek #VoiceIt
#ManagingVirtualEvents
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Megha Jetley
Assistant Manager
Cvent Marketing Department
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