One of the challenges I recently faced was figuring out how to minimize reg paths.
I'm doing some work for a big nonprofit and they have a lot of attendee types. Think of it this way: 1 person could have 5 overlapping "reg types."
So I actually used a fair # of reg types, but we had to decide which was the most important reg type to apply to an attendee. Yes, he/she is a committee member, and a session chair, and a nonprofit member and also a speaker. The 80/20 rule was essential in overcoming the overly complex way that they categorized their audience.
I could have easily ended up with 12 reg paths, but I looked at pricing as the most important reg path criteria and built just 1 Admission Item with 4 reg paths aligning with 3 prices (non-member, member and 2 free reg paths for OEMs and Speakers respectively). Some were locked by email domain (OEM), some by invitation list (Speaker).
I think the most important thing to remember is to look at the big picture, use the 80/20 rule, use as few reg types as needed, and as few reg paths as possible.
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Brenda Ainsburg
Channel Program Manager
brenda.ainsburg@siemens.comSiemens Aktiengesellschaft
United States
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