Happy Wednesday everyone! Let's kickstart with our next edition of the Tip of the Week discussion! Whether you've just been thrown into planning or have been planning events your entire life, you can always count on unexpected challenges. Below are a few event planning tips to help you plan your next event.
Before the Event
Start Early
Start planning your event as early as possible to give yourself the best chance for success.
Set Clear Goals
Setting goals about what you hope to achieve with this event is key, whether it's an increase in attendees, increased attendee engagement, higher revenue, or higher ratings for speakers.
Understand the Purpose of the Event
You know whether you're planning a conference, gala, or happy hour – but what must this event achieve? What is the theme? What should attendees gain?
Identify Resources
By establishing the team early on, you'll have enough budget to work with and won't create unrealistic expectations.
Promote Your Event
Take the time to develop a comprehensive event promotion plan.
During the Event
Always Have Coffee
If you're planning a conference, workshop, talk, or anything that has a number of speakers on the agenda, make sure to keep the coffee flowing.
Adapt Speaker and Agenda Content
At some events, you have the ability to adapt based on attendee response. If you're using a mobile event app during your event and getting speaker ratings, you can easily see who is and isn't going over well with attendees.
Be Ready for Anything
While unnecessary to reiterate, things happen that you could have no way of predicting. Keep your staff office stocked with sewing needles, a first aid kit, and whatever else might be helpful.
After the Event
Do Something with Your Data
Review Goals and Update Stakeholders
You need to prove event success. Your stakeholders will be more impressed if you can speak their language and give concrete results.
Tips for Staying Organized While Planning
Planners have to be organized – that's non-negotiable. There are vendors to juggle, payments to make, and stakeholders to answer to.
So, how do you get on track and stay organized throughout the planning process? Here are a few tricks and tools to help:
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Use a Single Event Management Platform
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Put Everything in Your Calendar and Block off Time to Work
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Take All Your Notes in One Place
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Organize Your Files Structure
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Set Reminders to Check In on and Start Projects
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Take Stock at the Beginning of Each Week
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Wrap Up Projects When They End
- Do you have any upcoming events?
- Share your tip for hosting a successful event
As always, feel free to drop in your suggestions in the comment section below!
#CventTip
#Creating/ManagingEvents
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Megha Jetley
Manager
Cvent Marketing Department
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