Choosing the right event app is as much about fit as it is about price. With Cvent Attendee Hub, pricing is designed to scale with your program—whether you’re running one flagship conference or a global calendar of meetings and events.
This guide walks through how Attendee Hub is priced, what’s included in each license tier, and how to think about value compared to other event app providers.
Attendee Hub pricing structure: licenses, registrations, and bundles
Attendee Hub is typically sold as part of a broader Enterprise Platform License with pricing that combines:
- Annual platform license – Access to Attendee Hub and supporting capabilities for a defined term (usually one year or more).
- Registration allotment – A contracted number of Attendee Hub registrations you can use across events in your term.
- Optional bundles and add‑ons – Advanced capabilities such as appointments, premium surveys, or other engagement tools that can be layered into your package.
This model gives planners predictable costs up front while still allowing flexibility to scale usage, add new features, and adapt your mix of in‑person, virtual, and hybrid events over time.
Attendee Hub license: core capabilities for modern event programs
The Attendee Hub license is designed for organizations that need a robust, branded event app and digital experience without other platform advantages.
Typical inclusions at the Professional level often cover:
- Core Attendee Hub experience for in‑person, virtual, or hybrid events (web and mobile app).
- Branding and content management so you can configure navigation, pages, and key event information.
- Session listings and schedules, including speaker profiles and basic session details.
- Standard engagement tools, such as basic Q&A, polls, and simple networking features.
- Standard analytics and reporting on engagement, session attendance, and high‑level usage.
- Support and onboarding appropriate for teams that are rolling out an event app across a portfolio of events.
Professional is a strong fit if you want a reliable, easy‑to‑launch event app that covers the essentials for attendee engagement and event delivery.
Enterprise license: advanced engagement and program‑level control
The Enterprise license is tailored for organizations with more complex event programs, higher volumes, or deeper integration needs.
Enterprise is ideal if your event program is a strategic revenue driver, you run many events, or you need a high degree of control across teams and regions.
Costs for advanced features like appointments and premium surveys
Some advanced engagement features are offered as add‑ons or as part of higher‑tier bundles, rather than being included by default in every Attendee Hub license.
Examples include:
- Appointments and meeting scheduling – Structured 1:1 or group meetings between attendees, exhibitors, sponsors, or internal teams, with configuration for availability, rules, and approval workflows.
- Premium surveys and feedback – More sophisticated survey capabilities (for example, multi‑event feedback programs, branching logic, or integrated NPS tracking) that go beyond basic post‑session or post‑event surveys.
- Other specialized modules that deepen engagement, monetization, or analytics.
Pricing for these features often depends on:
- Whether they’re added to Professional vs. Enterprise
- Your overall event volume and registration allotment.
- Whether they’re bundled with other products (such as registration, onsite solutions, or marketing tools).
Because of this, per‑feature costs are typically customized rather than listed publicly. Your account team can model scenarios showing the incremental investment and ROI of these add‑ons.
How Attendee Hub pricing compares to other event app providers
Most event apps today follow one of three basic models:
- Pure per‑event pricing – You pay for each individual event or app instance.
- Flat subscription with minimal usage limits – One price for the year, with light guardrails.
- Hybrid license + usage model – A blend of platform access and contracted attendee or event volumes.
Attendee Hub takes the hybrid approach, which offers a couple of advantages:
- Economies of scale – As your event program grows, a subscription with bundled registrations often becomes more cost‑effective than buying separate event apps one by one.
- Program‑level consistency – A license‑based model supports rolling Attendee Hub out across your entire portfolio, creating a consistent attendee experience and unified data set.
Managing situations where you exceed your registration allotment
Your Attendee Hub agreement includes a defined registration allotment, and Cvent provides tools and reporting to help you track consumption.
If you expect to exceed that allotment, the typical path is:
- Proactive review – As your event calendar firms up, your account team can help you compare projected registrations to your contracted allotment.
- Adjustment or true‑up – If you’re going over, you can either increase your allotment ahead of time or work with Cvent on an agreed‑upon overage or true‑up structure.
- No disruption to live events – The goal is always to ensure your attendees can still register and engage seamlessly, while commercial details are handled with your account team.
The exact handling of overages—whether via pre‑purchased blocks, per‑registration overage fees, or contract amendments—will be spelled out in your order form, so it’s worth reviewing that language with your Cvent representative.
Using Attendee Hub across multiple events under one license
One of the biggest advantages of Attendee Hub’s licensing model is the ability to use the platform across multiple events during your contract term.
With a single license, you can typically:
- Spin up multiple Attendee Hub experiences—from small internal meetings and roadshows to large conferences and user groups.
- Share your registration allotment across events, allocating more registrations to larger flagships and fewer to smaller gatherings.
- Standardize templates and branding, so every event experience feels like part of a cohesive program.
- Consolidate analytics, viewing attendee behavior and engagement across your full calendar, not just event by event.
How many events you can support under one license is generally constrained by your registration allotment, internal resources, and program design, not by hard limits on the number of individual event hubs you can create.
Bringing it all together
Attendee Hub pricing is designed to align with how modern event programs operate:
- A license‑plus‑usage model that scales as your program grows.
- Professional and Enterprise tiers to match different levels of sophistication and volume.
- Optional add‑ons so you only pay for the advanced capabilities you need.
- Flexibility to support single flagships or full event portfolios, with options for non‑profits and education.
To understand the exact investment for your organization, the best next step is to review your event calendar, attendee volumes, and engagement goals with your Cvent account team. They can model the right mix of license tier, registration allotment, and add‑ons to maximize both value and attendee experience.
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