Let's begin our next edition of the Tip of the Week discussion! "On-demand" is a phrase that is typically music to the ears of consumers in their day-to-day lives. We've become accustomed to this brand of convenience. What is an on-demand webinar? An on-demand webinar is simply a recording of a live webinar or a pre-recorded webinar that was created to be distributed as on -demand. They offer the convenience of viewing when needed to busy professionals who may not be able to attend a live webinar for various reasons.
How to Use Your Technology to Drive Business
Engaging and Retaining Your Audience with Broadcast-Quality Video
One way to fight webinar fatigue and keep your attendees engaged is with a professional-grade video production tool. This can help you:
- Customize your show with on-brand assets
- Easily pre-build each segment of your show
- Execute smooth transitions while streaming
- Invite virtual presenters with something as simple as a link
- Built-in recording allows for simu-live and on-demand content
Deepening and Extending Attendee Engagement
Webinar software tools can not only deepen event-day audience interactivity but also ensure your content lives on with a custom, on-demand content library.
- Foster greater interactions using built-in engagement tools
- Provide session attachments for your audience
- Allow attendees to connect in private video rooms
- Create an on-demand library for your content
- Show off products and services in your product showcase
Increasing Your ROI With Actionable Insights
- Capture attendance, duration, feedback, and other activity data
- Merge engagement scores with current lead scoring systems
- Integration with Salesforce and other CRM platforms available
- Scale your webinar program with templates and program cloning
- Measure each webinar's success with benchmark analytics
Attract More Attendees with Seamless Registration
Easy registration only increases attendance rates. Deliver an on-brand registration experience that reduces friction.
- Create a unified experience across landing pages, reg forms, and emails
- Increase registrations and attendance with built-in marketing tools
- Monetize your webinars with payment processing
- Embed registration forms on external websites
- How do you effectively use technology to drive business growth
- How do you measure ROI for your on-demand webinars?
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Megha Jetley
Manager
Cvent Marketing Department
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