Splash Learning Center

Splash Learning Center

Drive more revenue from events.

Splash makes it easy for marketers to launch, manage, and scale events (no designers, no IT headaches). Own your brand, wow your guests, and prove ROI with real-time insights—all while driving pipeline and revenue. Easy for you. Unforgettable for your audience. Best for your bottom line.


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Recommended training

Log in to Splash, then navigate to Cvent Community, to access self-guided trainings that will help you master event creation, promotion, management, and reporting.


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Getting started

Popular topics

Event marketing resources

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Splash discussions

  • Hi Victoria -- Great Question! You are able to map UTM fields to your Marketo integration in Splash. Below is an example of how you can map one of the UTM fields along with some more information on ...

  • We have hidden fields on our splash forms that capture the standard 5 utm parameters, they are being mapped to the respective person fields. Is there a way to configure the marketo integration in Splash ...

  • Blog Entry

    Field marketers make events look easy. They juggle programs, wrangle stakeholders, build pipeline, and somehow manage to make every guest feel like a VIP. They deserve their own holiday for ...

  • Blog Entry

    Welcome to the August 2025 edition of In Case You Missed It, our monthly retrospective look at all the amazing happenings in Cvent Community brought to you by the Cvent Community Team . We cover ...

  • Discussion

    Welcome to the Splash Learning Center! This is your new home for all things Splash and event marketing. Whether you’ve been running events for years or you’re just getting started, you’ll find resources ...

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Need some help? You can submit a case to our support team here—just choose Splash in the product dropdown.

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Product news

View product updates and stay up to date on product enhancements and new features available.

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Submit a product idea

Submit and vote on fresh product ideas and enhancements to help drive the future of Cvent and power your event programs. We look forward to hearing your feedback!

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Customer stories

How AppsFlyer scaled to 250+ events in one year


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How GumGum tripled their pipeline & sales velocity


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How Sumo Logic decreased event setup time by 5x


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